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Chapter 5: The Axe that Never Was

By Rusty Guinn | 17 Comments

Our brains evolved to tell stories before they evolved to speak.

This has fundamental implications for our susceptibility to communication in the networked age.

Why Am I Reading This Now? 12.23.24

Recent major media stories that feel to us like they’re part of a larger narrativ‌e campaign.



Why Am I Reading This Now? 12.16.24

Recent major media stories that feel to us like they’re part of a larger narrativ‌e campaign.



Why Am I Reading This Now? 12.09.24

Recent major media stories that feel to us like they’re part of a larger narrativ‌e campaign.



Why Am I Reading This Now? 12.02.24

Recent major media stories that feel to us like they’re part of a larger narrativ‌e campaign.



Why Am I Reading This Now? 11.25.24

Recent major media stories that feel to us like they’re part of a larger narrativ‌e campaign.



Men of God in the City of Man is a nine part series about a narrative virus that infected the charismatic and Pentecostal churches in the United States. It isn't a story about Christian Nationalism. It isn't a story about January 6th. It isn't a story about why people voted for Trump. It is a story about a story. It is a story about the language that created a self-sustaining movement defined by its unwavering belief in a fundamentally corrupt electoral system.

Recent Notes

“Suddenly, Last Summer”

By Ben Hunt | July 29, 2015

A quick Epsilon Theory email and a quick announcement. Announcement first. I’ll be giving a 1-hour webcast on Risk Premia strategies next Tuesday, August 4th,…

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By Ben Hunt | July 23, 2015

War is too important to be left to the generals. – Georges Clemenceau (1841 -1929) Competition has been shown to be useful up to a…

1914 is (still) the New Black

By Ben Hunt | July 6, 2015

There are decades where nothing happens; and there are weeks where decades happen. – Vladimir Lenin (1870 – 1924)  In 1914, Europe had arrived at…

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By Ben Hunt | June 29, 2015

Man in Black: All right. Where is the poison? The battle of wits has begun. It ends when you decide and we both drink, and…

Inherent Vice

By Ben Hunt | June 22, 2015

Want to get hours of your week as a professional investor back? Want to reduce pointless portfolio activity and bad use of time with clients? Stop predicting games of chicken.

Two Growth Announcements and One Not So Much

By Ben Hunt | June 10, 2015

I’m with you in Rockland where we are great writers on the same dreadful typewriter. – Allen Ginsberg, “Howl” (1956)  Give me a long enough…

Sometimes a Cigar is Just a Cigar

By Ben Hunt | May 22, 2015

More on Information Theory.

More Probable Than Not

By Ben Hunt | May 11, 2015

The only thing that I ask from this group today and the American people is to judge me from this day forward. That’s all I…

The Talented Mr. Ripley

By Ben Hunt | April 27, 2015

The more I practice, the luckier I get. – Gary Player (b. 1935) Luck is the residue of design. – Branch Rickey (1881 – 1965) I’ve…

It’s Still Not About the Nail

By Ben Hunt | April 14, 2015

Reader reaction to the March 31 Epsilon Theory note, “It’s Not About the Nail”, was probably the strongest and most positive for any note to…

It’s Not About the Nail

By Ben Hunt | March 31, 2015

Do, or do not. There is no try.” – Yoda, “Star Wars: Episode V – The Empire Strikes Back” (1980) I see it all perfectly;…

Troy Will Burn – the Big Deal about Big Data

By Ben Hunt | March 16, 2015

For the life of me, I don’t understand the debate [over the NSA metadata program]. – Jeb Bush, February 18, 2015 The Central Intelligence Agency…

Epsilon Theory Mailbag: Bitcoin and Big Data

By Ben Hunt | March 9, 2015

One of the best parts of authoring Epsilon Theory is the correspondence I get from readers. For the past few months, however, I’ve been frustrated…

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By Ben Hunt | February 24, 2015

Vinny Forlano: He won’t talk. Stone is a good kid. Stand-up guy, just like his old man. That’s the way I see it. Vincent Borelli:…

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By Ben Hunt | February 17, 2015

In structure, Bitcoin is a bearer bond.

In meaning, Bitcoin is the cautious expression of a rebellious identity. 

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By Ben Hunt | February 3, 2015

I never noticed it until ‘Twas gone – the narrow copse Where now the woodman lops The last of the willows with his bill –…

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By Ben Hunt | January 26, 2015

#1) Here are the most relevant recent notes for an Epsilon Theory perspective on the underlying political and market risks in Europe: “The Red King”…

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By Ben Hunt | January 20, 2015

  The way out is through the door. Why is it that no one will use this method? ― Confucius (551 – 479 BC) Tanzan…

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By Ben Hunt | January 12, 2015

Four times during the first six days they were assembled and briefed and then sent back. Once, they took off and were flying in formation…

The Clash of Civilizations

By Ben Hunt | December 29, 2014

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